為什么說企業(yè)網(wǎng)站建設(shè)市場是仍將混亂下去
The enterprise website construction is the field since the Internet since entering China began in throughout the blossom everywhere, from the early millions of site, to the subsequent hundreds of thousands, to now two million and three thousand and even hundreds of pieces of unit price, deduce the website construction market turmoil mingled with the foundation website construction market practitioners of the blood.
有人呼吁,進(jìn)入2007年度,這個行業(yè)的同行要提高整體價格水平,甚至以房地產(chǎn)的開發(fā)商為學(xué)習(xí)對象,竊以為這個情況不會出現(xiàn),企業(yè)網(wǎng)站建設(shè)市場仍將混亂下去。為什么?為什么企業(yè)網(wǎng)站從業(yè)人員和公司不能獲得高的利潤和取得良好的企業(yè)生態(tài)環(huán)境,為什么我們的大多數(shù)建站公司哀嘆如今的市場真不是人做的?放眼看去,價格戰(zhàn)比拼血肉模糊,將微薄的利潤壓縮到不能再低……城市里大街小巷都是網(wǎng)絡(luò)公司,甚至連做名片搞印刷的門市部都可以堂而皇之的為客戶提供網(wǎng)站建設(shè)服務(wù)?這樣的市場現(xiàn)狀將走向何處?
Someone called on, into the 2007 year, the industry peers to improve the overall price level, even to the real estate developers for the study object, I think the situation will not appear, enterprise website construction market is down chaos. Why? Why enterprise web site the employees and the company can't get high profits and obtain good enterprise ecological environment, why the majority of our company now resides market is not lament the man do? Looking looks, the price war rivalry flesh fuzzy, will meagre profit compressed to cannot again low... The city streets are network company, even do make the sales business card printing can be pronouncement is the customer provides the website construction service? This present market situation will lead to where?
我認(rèn)為:這樣的市場亂象仍將持續(xù)下去。
I think: that this market the mess will still continue.
目前在國內(nèi)網(wǎng)站建設(shè)市場上整體來說獲利甚豐的基本上有兩家企業(yè):中企動力和銘萬兩家公司,其中以中企動力更勝一籌。中企的成功不在于他的技術(shù),在于這個公司對中國互聯(lián)網(wǎng)基礎(chǔ)服務(wù)市場現(xiàn)狀的了解和背后的資本優(yōu)勢。這個公司以其獨特的跑業(yè)務(wù)的方式和遍及全國各地的分支機(jī)構(gòu)和辛勤的業(yè)務(wù)員覆蓋了差不多整個市場,一些傻乎乎的民企老板們在“電子商務(wù)”“信息化建設(shè)”等好聽的辭藻下和精美的設(shè)計方案而掏出了幾萬或者十幾萬的網(wǎng)站建設(shè)費用換回來的就是一堆自助建站系統(tǒng)生成加一個美工設(shè)計的網(wǎng)站,從而為中國數(shù)碼在資本市場上的良好業(yè)績支撐。但是,國內(nèi)的其他企業(yè)學(xué)中企是學(xué)不來的,他的模式你無法復(fù)制,甚至你都不愿意向中企那樣的去營銷,因為我們的很多公司還是很在乎自己企業(yè)的名譽(yù)的。
At present domestic website construction in whole on the market for lucrative there are basically two enterprises: ZhongQi power and inscription two thousand companies, among them with ZhongQi against the power. ZhongQi success lies not in his technology, this company is on the basis of the current situation of the service market to understand and behind the capital advantage. The company with its unique run business way and all over the world branches and hard cover for almost the entire market salesman, some silly corporation bosses in "the electronic commerce" "information construction" good words and exquisite design scheme and took out tens of thousands or website construction costs in return is a pile of self-build system generates add a graphic design website, thus for China's digital in capital market of good results support. But, other domestic QiYeXue ZhongQi is to learn not to come of, his mode you can't copy, you don't even willing to ZhongQi that go to marketing, because a lot of our company is still CARES about enterprise's reputation.
網(wǎng)站內(nèi)鏈優(yōu)化有什么重要性呢?很多剛進(jìn)入優(yōu)化行業(yè)的人不懂外鏈和內(nèi)鏈有什么作用?下面SEO網(wǎng)站優(yōu)化公司跟大家淺談有關(guān)網(wǎng)站內(nèi)鏈優(yōu)化的重要性,請看以下詳細(xì)介紹。
Web site chain optimization and what's the significance? Many had just entered a optimization of industry chain and the people don't know what role within the chain? The web site optimization company with everyone SEO on the web site of the importance of chain optimization, please see the following detailed introduction.
一、增強(qiáng)用戶體驗(Enhanced user experience)
網(wǎng)站內(nèi)部的整體操持,包括清楚的網(wǎng)站建設(shè)思路、頻道操持、內(nèi)容的有機(jī)跳轉(zhuǎn)等等,這些都可以極大的便于用戶查找與閱讀。我們把內(nèi)鏈做成一條線,進(jìn)步了用戶的訪問時間和訪問的效率,從而增加了銷售的機(jī)會。這樣的成效意味著網(wǎng)已經(jīng)成功了一半。因此,我們必需正視內(nèi)鏈建設(shè),對內(nèi)鏈建設(shè)不可馬虎,否則到發(fā)現(xiàn)多么重要的時候,就后悔莫及了。
The whole of the internal web site conducted, including the construction of the website of clear thinking, channel, the content of organic go jump, all of these can greatly facilitate users find and reading. We made a line in the chain, the user access time of progress and visit the efficiency, thus increasing the sales opportunities. Such results mean nets are half way there. Therefore, we must face up to the construction in the chain, and chain construction is careless, otherwise to find how important, they too late to regret.
二、晉升樞紐詞群排名(Promotion hub word group of rankings)
網(wǎng)站內(nèi)鏈的形式可以多種變化應(yīng)用,除了內(nèi)容的上下頁來跳轉(zhuǎn)之外,還可以通過文章中的錨文本鏈接來進(jìn)行跳轉(zhuǎn)。比如我們在百度百科上看到的很多錨文本鏈接,這些錨文本每每就是一些要害詞,著其實網(wǎng)站的內(nèi)鏈優(yōu)化上提升了排名。
Web site in the form of a variety of changes can chain application, in addition to the content of the page to jump up and down, but also can through the anchor text links to articles on the jump. Such as we saw on wikipedia in baidu many anchor text link, the anchor text often is some key words, the web site of the chain optimization in actually improve the ranking.
三、晉升網(wǎng)站權(quán)重(Promotion website weight)
當(dāng)內(nèi)鏈有很好效果的時候,用戶體驗的作用就能夠通過觀察數(shù)據(jù)體現(xiàn)出來。網(wǎng)頁內(nèi)容被瀏覽的次數(shù)大大進(jìn)步,不會泛起沒有點擊率的情況。因為內(nèi)容的可傳遞性,用戶訪問量迅速晉升。傳遞的人越多,網(wǎng)站也在無形中進(jìn)行一場網(wǎng)絡(luò)營銷。另外,內(nèi)鏈的公道架構(gòu)會引導(dǎo)蜘蛛爬行,大量的內(nèi)鏈網(wǎng)絡(luò)會極大晉升網(wǎng)站整體權(quán)重值。不斷的做好內(nèi)鏈優(yōu)化,才能真真正正地把權(quán)重進(jìn)步一個新的層次上來。
When a good effect in a chain of time, the role of the user experience can be through the observation data reflected. The number of web content is being viewed much progress, not on the situation has not. Because of the content can be transfer sex, the user traffic rapid promotion. The more people passed, the website also in virtually a network marketing. In addition, the reasonable structure within the chain will lead spider crawling, a large number of chain will be greatly promoted in network web site overall weights. Constantly do chain in optimization, to actually really put the weight progress a new level up.
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