什么樣的網(wǎng)站設(shè)計(jì)才是符合SEO要求的
A lot of people ask, what kind of web page design is in SEO requirements? The following article 11 is you're in accord with SEO when web design should pay attention to, through the understanding of these believe you will design a perfect accord with SEO optimization web sites.
1. 讓代碼比設(shè)計(jì)更美
Let code design more than beauty
搭建網(wǎng)頁前端的時(shí)候,使用有語義的代碼。用描述性的標(biāo)簽組織頁面結(jié)構(gòu),可以提高內(nèi)容對搜索引擎的可讀性。這也會(huì)讓修飾頁面的工作變得更簡單干凈。
Set up the front of a web page, use of the semantic code. Given descriptive tag page organization structure, can improve the content to the search engine's readability. This would also allow modification of the page job becomes a simple and clean.
2. 使用關(guān)鍵字,但要把握分寸
Use the key word, but must grasp the discretion
關(guān)鍵字是指描述主要內(nèi)容的詞語。有策略地在頁面中安放關(guān)鍵字是很重要的,例如在URL、標(biāo)題標(biāo)簽(title tag)以及主要的抬頭標(biāo)簽(heading tag)中。在正文中經(jīng)常使用關(guān)鍵字也很重要,但是不能過度,否則你的文章可能因關(guān)鍵字堆砌遭到懲罰。
Key words is to point to describe the main contents of the words. A strategy to put the page key word is very important, for example in the URL, title tags (title tag) and the main looked up label (heading tag). The text often use key word is also very important, but not excessive, otherwise your article may be key word to stack punished.
3. 避免使用Flash作導(dǎo)航欄
Avoid to use Flash for navigation
無論華麗的下拉列表效果如何誘人,不要使用它。搜索引擎不能順利讀取Flash文件中的內(nèi)容,所以Flash導(dǎo)航欄中的鏈接將無法被跟蹤。
No matter the luxuriant dropdown list effect how attractive, don't use it. Search engine can't well read the contents of the Flash files, so Flash the links in the navigation bar will not be tracking.
4. 使用不同的頁面標(biāo)題
The use of different page title
你的網(wǎng)站的每個(gè)頁面都應(yīng)該有標(biāo)題屬性,而每個(gè)頁面的標(biāo)題應(yīng)該各不相同。如果每個(gè)頁面的標(biāo)題都一樣的話,搜索引擎會(huì)理解為你的網(wǎng)站的每個(gè)頁面都是相同的主題。
Your website each page should have title attribute, and each page title should be different. If each page title are all the same words, search engine will understand your website for each page is the same theme.
5. 不要忘記圖片
Don't forget the pictures
好好利用圖片的alt屬性,合理地描述它。搜索引擎再怎么聰明,它們也看不懂圖片。忽略這點(diǎn)會(huì)讓你損失大量圖片搜索的流量。
Make good use of images of Alt attribute, reasonably describe it. Search engine again how clever, they also understand pictures. Ignore this will make you lose a lot of image search traffic.
6. 不要使用通用鏈接
Don't use common links
搜索引擎非常重視鏈接。所以當(dāng)鏈接到相關(guān)內(nèi)容時(shí),請使用能確切描述該內(nèi)容的文字。比如,當(dāng)你為瀏覽者提供更多Photoshop信息的鏈接時(shí),使用諸如“關(guān)于Photoshop的更多信息”的描述,而不只是“更多信息”。
Search engine links very seriously. So when the link to related content, please use the content accurately described as text. For example, when you provide your visitor with more Photoshop links to the information, the use of such as "more information about Photoshop" description, and not just "more information".
7. 忌用圖片代替文字
Avoid use picture substitute
作為設(shè)計(jì)師,我們總是希望作品越美觀越好。于是有時(shí)我們會(huì)用一張漂亮的圖片替換掉瀏覽器上難看的標(biāo)題文字。請盡量避免這樣做。我前面說過,搜索引擎不能理解圖片的內(nèi)容,而這里應(yīng)該是你寫關(guān)鍵字的地方。
As a designer, we always want more beautiful works, the better. So sometimes we will use a beautiful picture replace the browser on the title of the ugly words. Please try to avoid it. I said earlier, search engine can't understand the content of the picture, and here is your key words should be written of the place.
8. 慎用AJAX
Careful with AJAX
Ajax加強(qiáng)用戶體驗(yàn)的效果很贊,但是請不要過度使用。Ajax生成的內(nèi)容無法被鏈接到。一個(gè)不錯(cuò)的經(jīng)驗(yàn)法則是:如果你用Ajax加載的可能是一個(gè)獨(dú)立頁面,就盡量不要使用它。
Ajax strengthen the effect of the user experience is great, but please don't excessive use. Ajax generated content cannot be link to. A good rule of thumb is: if you use Ajax loading may be a separate page, do not use it.
9. 盡快被收錄
Be included as soon as possible
讓網(wǎng)頁盡快被搜索引擎收錄的方法之一是,嘗試搞到高人氣的相關(guān)利基網(wǎng)站的內(nèi)鏈。提交給谷歌也是一個(gè)選擇,不過這有時(shí)會(huì)花好幾天時(shí)間,運(yùn)氣不好的話幾個(gè)星期也有可能。
Let the web search engine collected as soon as possible is one way is to try to get high popular web site in the relevant niche chain. Submitted to Google is also an option, but sometimes it will take a few days time, bad luck if a few weeks it could be possible.
10. 爭取內(nèi)鏈
Inside chain for
內(nèi)鏈的數(shù)量和質(zhì)量對網(wǎng)站在搜索結(jié)果中的位置有很大影響。讓大伙鏈接到你的網(wǎng)站的一個(gè)好辦法是提供高質(zhì)量和原創(chuàng)的內(nèi)容。另一個(gè)辦法是大方為別人的網(wǎng)站提供鏈接。
The chain in quantity and quality of the position of the web site in the search result has very big effect. Let everyone link to your web site to a good way is to provide high quality and original content. Another way is easy to other people's web site provides a link.
11. 堅(jiān)持同樣的URL
Adhere to the same URL
你要?jiǎng)?chuàng)建網(wǎng)站時(shí),請從一開始就決定好是否要使用“www”。一旦決定好了就不要再改。搜索引擎會(huì)把www.spnet.cn和spnet.cn看作兩個(gè)不同的重復(fù)的網(wǎng)站,而搜索引擎不喜歡重復(fù)的網(wǎng)站。
You create the website, please, from the start decided whether or not to use the "WWW". Once the decision is not to change. Search engines will be put www.spnet.cn and spnet. Cn as two different repeat website, and search engines do not like to repeat website.
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