靈活控制站點建設與發(fā)展是關鍵
The Beijing website construction company Luxuries: China now appeared on the network a lot of Taobao website optimization website, based on certain types of products integrated production, thereby greatly improving web site conversion rate. Because the production of if done enough professional words, then it is easier to win the trust of consumers, also let oneself in the minds of consumers weight increases, reaching at the site of the ultimate goal of trading. Because of this benefit, so now running a website optimization Website became the trend, all kinds of Website Optimization Website in succession emerge in large numbers, however, the actual results are not the same, some production site for the good, expected to play a role. And some are ultimately failed. This article from the market analysis to experience to run the process to analyze and explore how more scientific to operate a website optimization website, want to want to do the production site friends some enlightenment and guidance.
做任何網(wǎng)站前對需要先做一定的市場調(diào)查和市場分析。做一個網(wǎng)站優(yōu)化型網(wǎng)站尤其需要如此。很多人做的制作萬展看似包羅萬象,什么產(chǎn)品都包含,可是試想,一個網(wǎng)站你的精力有多大,如果你包含有太多的產(chǎn)品的話,你怎么可能對每個每種產(chǎn)品做出合理而詳細的評論,如果你不能做出合理而詳細的評論,那么你的網(wǎng)站優(yōu)化型網(wǎng)站將徹底失去其存在價值,消費者直接上淘寶去就好了。所以,在決定做一個網(wǎng)站優(yōu)化型網(wǎng)站后,我們就要先決定我們做的網(wǎng)站將主打那種類型的產(chǎn)品,這里通常有兩種選擇,一種是選擇自己比較懂的產(chǎn)品,因為如果自己的網(wǎng)站主打的產(chǎn)品類型是自己比較熟悉的,那么在產(chǎn)品的挑選、評以及來源追蹤等方面都會有自己比較獨到而詳細的介紹,這樣就突出了自己的核心競爭力;另外一種是選擇比較又市場潛力的產(chǎn)品的網(wǎng)站,當然,這樣的產(chǎn)品是什么,就要看站長自己的眼光了,之所以說是有潛力,就是在當下市場表現(xiàn)出來一定的勢頭,比較有空間可以成長的,不要選擇了太火的產(chǎn)品,否則將面臨著激烈的競爭。
Do any website to need to make market investigation and market analysis. Do a website optimization website especially need so. A lot of people doing making exhibition million seemingly cover and contain everything, what product is contained, but imagine, a website of your energy is much, if you contains too much product, how can you each and every product to make reasonable and detailed comments, if you can not make a reasonable and detailed comments, then your Website Optimization Website will lose its value of existence, consumers directly on the Taobao go. So, in deciding to do a website optimization website, we must first decide what we do web site will be the main type of product, there are two options, one is compared to choose their own understand products, because if your website main product types are more familiar with their own, then in the product selection, evaluation and tracking the source of such areas will have their own unique and detailed comparison, so as to highlight its own core competitiveness; another is the choice of comparison and market potential of the product web site, of course, that what is the product, will see stationmaster his eyes, saying is there potential, is in the present market show a certain momentum, have more room to grow, not choose too fire products, or will be faced with fierce competition.
無論是是選擇自己熟悉的產(chǎn)品類型還是選擇有市場潛力的產(chǎn)品類型,都是為了突出自己網(wǎng)站的獨特競爭優(yōu)勢。網(wǎng)站優(yōu)化型網(wǎng)站是一個商家和消費者的中轉網(wǎng)站,是一個純粹的賣服務的網(wǎng)站,因此,我們在建立這樣的網(wǎng)站時必須要把用戶體驗放在重中之重。很多為為了快速把網(wǎng)站建起來,使用一些晚上現(xiàn)成的模板,這樣建站的速度是非??欤墒墙o人的第一印象卻很差,因為很多人在其他地方都見到過同樣風格和格式的網(wǎng)頁,產(chǎn)生厭惡感,甚至導致信任缺失。所以,對于網(wǎng)站優(yōu)化型網(wǎng)站這樣的純粹服務性網(wǎng)站來說,對于網(wǎng)站建設必須要十分重視,一切從用戶角度出發(fā),建立專業(yè)而美觀的網(wǎng)站設計,從而提高用戶的第一印象,只有這樣,再加上未來我們對產(chǎn)品做出的精準而詳盡的評價,我們才能夠讓消費者樂于使用我們的網(wǎng)站來指導他們消費。
Whatever is is and choose their own product type or select the market potential of the product type, are in order to highlight their site's unique competitive advantage. Website optimization website is a businessman and consumer transit website, is a pure sell service website, therefore, we set up this website must make the user experience on the priority among priorities. Many in order to quickly put the site built, using some night ready-made template, this website speed is very fast, but gives the first impression is very poor, because a lot of people in other places to see the same style and format of the webpage, aversion, and even lead to the lack of trust. So, for the website optimization website so pure service website, the website construction must take seriously very, all from the user's point of view, the establishment of professional and beautiful web design, thereby improving the user first impression, only such, coupled with the coming our products to make accurate and detailed evaluation, we in order to let consumers are willing to use our site to guide their consumption.
網(wǎng)站建設之后,我們就要開始運營整個網(wǎng)站了。整體來說,主要分為三個工作:網(wǎng)站內(nèi)容建設,網(wǎng)站外鏈建設和網(wǎng)站的推廣。
Website construction, we will begin operating the website. Overall, mainly divided into three work: the construction site content, construction site outside the chain and web site promotion.
做網(wǎng)站的人都知道內(nèi)容為王。SEO網(wǎng)站優(yōu)化型網(wǎng)站當然不例外,對于剛建立起來的新站,我們做好內(nèi)容一方面是要讓用戶認可,另一方面是要讓搜素引擎青睞。要讓用戶認可我們的網(wǎng)站,歸根結底就是能夠代表消費者的利益制作型萬展作為一種消費的中介,所處的立場是否中立客觀,是否做出了讓消費者信任的產(chǎn)品介紹和評價,就是能不能贏得顧客心的關鍵。所以,我們必須公平客觀的對我么網(wǎng)站對應的類型產(chǎn)品做出分析和陳述,幫消費者挑選到更合適的商品。另一方面,我們需要加強內(nèi)容建設來保證搜索的排名,原創(chuàng)文章不可少,尤其是對于一個剛建立的網(wǎng)站,只有這樣,有效的原創(chuàng)文章刺激搜索引擎收錄我們夠多的內(nèi)容的時候,我們的權重、排名自然就會上升。只有讓我們的網(wǎng)站同時贏得用戶的搜索引擎的喜愛,才有生存的基礎。
Make people know that content is king. SEO Website Optimization Website of course no exception, for the newly established new station, we do content on one hand is to let users, on the other hand, is to let search engine to favor. To let the user recognition of our website, in the final analysis is to represent the interests of consumers making type exhibition million as a consumer agency, a position is neutral and objective, whether make make consumers trust product introduction and evaluation, that can win the customers heart key. Therefore, we must be fair and objective for me site corresponding to the types of products and make analysis and statement, to help consumers choose more suitable goods. On the other hand, we need to strengthen the construction to ensure the content search rankings, original articles cannot little, especially for a newly established sites, only in this way, the effective original article stimulation of search engines we enough content, we weight, ranking will naturally rise. Only let us website at the same time to win the user's search engine 's favorite, is the survival foundation.
在做好內(nèi)容的同時,我們也必須要做好外鏈的工作,一般來講通過軟文發(fā)布是各種網(wǎng)站都大量采取的方式,通過發(fā)布軟文來贏得別人的轉載,于是就獲得了不少的外鏈。另外通過問答平臺、論壇發(fā)布外鏈,與相關網(wǎng)站建立友鏈等等方式都可以增加我們的外鏈,關于增加外鏈的文章和教程在網(wǎng)絡上比比皆是,大家可以下來自行學習??傊畠?nèi)容為王的話,那么外鏈就是皇,相信大家都會給予足夠的重視。
Do a good job in the content at the same time, we must do a good job outside the chain of work, generally through the release of soft paper is various sites are adopted, through the release of soft to win others reproduced, and obtained many outside the chain. In addition, the forum released through Q & a platform outside the chain, and the establishment of related sites friends of chain and so on can all increase our outside the chain, on the chain increases the articles and tutorials on the Internet meet the eye everywhere, you can down to learning. All content words, so the chain is the emperor, I believe that everyone will give enough attention.
網(wǎng)絡運營中最后要說的就是網(wǎng)絡推廣。雖然古語有言“酒香不怕巷子深”,但事實上,現(xiàn)在這句話已經(jīng)不再適用了,網(wǎng)站優(yōu)化型網(wǎng)站作為一個服務性網(wǎng)站,推廣做的好不好,將直接決定著你的網(wǎng)站有多少流量。。針對網(wǎng)絡推廣的方法、方式等等,不管采用微博、QQ群、論壇或者博客都是常用的方法。關于這些方法的講述也很多,這里就不再贅述。
Network operation finally is network promotion. Although the archaic word " wine is not afraid of alley deep ", but in fact, now it already no longer applicable, website optimization website as a service website, promotion to do good, will directly determine your site a number of flow.. In view of the network promotion methods, and so on, whether the micro-blog, QQ, forum or blog is a commonly used method. The method described is very much also, here no longer give uncecessary details.
綜上所述,做一個UEO營銷型網(wǎng)站建設,其基本內(nèi)容與一般網(wǎng)站沒有太大的差別,但是在某些工作上必須要更加注重。比如,在行業(yè)選擇上,選擇一定要慎重。另外,網(wǎng)站優(yōu)化型網(wǎng)站能不能在顧客心目中贏得信任,更之這類網(wǎng)站成敗的關鍵。網(wǎng)站優(yōu)化型網(wǎng)站一方面站在商家的角度,將產(chǎn)品推介給顧客;另一方面,又要站在顧客的角度上,來引導消費者買到更加合適的產(chǎn)品,我們只有在公正客觀中立的角度上給予消費者以良好的用戶體驗,才能夠贏得客戶的心,最終從中得到盈利。
To sum up, do a UEO marketing website, its basic content and general website is not much difference, but in some work must pay more attention to. For example, in the choice of the industry, must choose carefully. In addition, website optimization website can be in the minds of customers to win the trust, the key to the success or failure of this kind of website. Website Optimization Website hand standing in the business's angle, will promote products to customers; on the other hand, but also from the perspective of customers, to guide consumers to buy more suitable products, we are only in the impartial neutral angle to give consumers with good user experience, to win the customer's heart, eventually gain profit.
最后,想要做好一個優(yōu)秀的網(wǎng)站優(yōu)化型網(wǎng)站,還需要有一個良好的心態(tài),只有在長期的于顧客在合作中建立起相互信任的關系,才可能建立成為一個具有良好口碑影響的網(wǎng)站;另外,維持我們在運營中的客觀公正心,以良好的服務贏得顧客的心。只有不斷總結,不斷改進,才能夠在激烈的市場競爭中剩下來,最終剩者為王。
Finally, want to do a good website optimization website, also need to have a good attitude, only in the long term to customers in cooperation to establish mutual trust relationship, it may become a good reputation effect site; in addition, we maintain the operation of the objective with the heart, good service to win customer's heart. Only by constantly sum up, improve, can in the fierce competition in the market left, eventually left for the king.
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