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尚品與山東真諾智能設(shè)備有限公司簽署網(wǎng)站改版合作協(xié)議

類(lèi)型:尚品動(dòng)態(tài) 了解更多

網(wǎng)站設(shè)計(jì)的全過(guò)程

來(lái)源:尚品中國(guó)| 類(lèi)型:網(wǎng)站百科| 時(shí)間:2012-07-30
1. 準(zhǔn)備內(nèi)容(Ready to content)

在注冊(cè)網(wǎng)址之前就應(yīng)該先搜集至少「一百頁(yè)」的內(nèi)容,這些內(nèi)容必須是有價(jià)值的、不違反著作權(quán)的內(nèi)容。
In the registered before the first web site should collect at least "one hundred" of the content, the content must be valuable, do not violate copyright content.

2. 網(wǎng)址(site)

想個(gè)比較有意義,好記的網(wǎng)址(喔,好吧,中文網(wǎng)站比較不需要在網(wǎng)址里放關(guān)鍵字,這一項(xiàng)我們可以忽略)。
Think of a more meaningful, good record the address (oh, well, Chinese website is not need to put the key word in the site, this one we can ignore).

3. 網(wǎng)站設(shè)計(jì)(Web design)

對(duì)搜索引擎來(lái)說(shuō),他們看不到網(wǎng)站里的flash、java applet和javascript,也看不到你圖檔里寫(xiě)的字,所以在網(wǎng)站設(shè)計(jì)上,只要盡量簡(jiǎn)潔有利,讓內(nèi)容可以好好的呈現(xiàn),就是一個(gè)成功的seo網(wǎng)站頁(yè)面。另外呢,網(wǎng)頁(yè)要盡量符合w3c的標(biāo)準(zhǔn),如果懶得作網(wǎng)頁(yè),可以參考這里,有提供一些免費(fèi)的網(wǎng)頁(yè)范本,幾乎都是cc授權(quán),所以可以自由的使用,他們的網(wǎng)頁(yè)都是符合w3c標(biāo)準(zhǔn)的。
To the search engine for, they can't see website flash, Java applet and javascript, also can't see you in the image file written word, so in the web design, as long as good as far as possible concise, let content can be a good show, is a successful seo web page. In addition, it will try to conform to the w3c web standard, if too lazy to make web pages, reference may be here, offer some free web page templates, is almost a cc license, so can free use, their web site is accord with the w3c standards.

4. 每頁(yè)檔案大小(Each page file size)

建議每個(gè)網(wǎng)頁(yè)盡量在15k以下,如果可以縮減到12k,甚至10k那就更好,但是不能在5k以下。其實(shí)我們都知道,搜索引擎最佳化的目的,實(shí)際上是為了使用者,而不是為了搜索引擎本身(這個(gè)我過(guò)幾天再補(bǔ)一篇文章介紹)。   不過(guò)這一項(xiàng)到底是不是真的,我也不曉得,曾經(jīng)有長(zhǎng)輩跟我說(shuō),在臺(tái)灣Yahoo,網(wǎng)頁(yè)大小越大越好..這有待實(shí)驗(yàn)證明。
Suggest each page in the following 15 k as far as possible, if can be reduced to 12 k, even 10 k that is better, but not in the 5 k. Actually, we all know, search engine optimization goal, in fact is for users, not for search engine itself (this I fill again in a few days, an article introduces). But this a true or not, I don't know, once said to me that the elder, in Taiwan Yahoo, web page size bigger is better... The experiment proved to be.

5. 內(nèi)容(content)

每天建立一個(gè)500~1000字的網(wǎng)頁(yè),當(dāng)然這個(gè)網(wǎng)頁(yè)里面必須包含你重要的關(guān)鍵字,如果想不出關(guān)鍵字來(lái)的話,可以使用Yahoo的關(guān)鍵字建議工具
Every day to build a 500 ~ 1000 words web page, of course, the web page you must include the important in key words, if can't figure out the key word, you can use the keyword suggestion tool Yahoo

6. 關(guān)鍵字密度以及關(guān)鍵字放置位置
Keyword density and key word placed position

拿出你的關(guān)鍵字,在下列六個(gè)地方各使用一次:
Take out your key words, in the following six places each use a:
  
* 標(biāo)題(title)
* meta標(biāo)簽(Meta tags)
* 網(wǎng)址里面(好吧,中文關(guān)鍵字做不到)Web site inside (well, Chinese key words can't do)  
* 粗體關(guān)鍵字 (就是寫(xiě)出你的關(guān)鍵字,然后把他加粗) The bold keywords (is your key word write, and then he bold)   
* 斜體關(guān)鍵字 (就是寫(xiě)出你的關(guān)鍵字,然后把他斜體)Italics key word (is your key word write, and then he italics)  
* 頁(yè)面上半部 (網(wǎng)頁(yè)內(nèi)容比較前面的地方,我是建議用個(gè)標(biāo)題,像是h1)Page of on half (web page content is in front of the place, and I was with a title, such as advice h1)
另外,英文的話,文句要通暢,拼字要正確,雖然搜索引擎本身就會(huì)幫你校正…
In addition, English words, the clause to unobstructed, spelling must be correct, although the search engine itself will help you to correct...

7. 外部鏈接(External links)

每一個(gè)內(nèi)容頁(yè)面都應(yīng)該鏈接一、二個(gè)該關(guān)鍵字的「有名大站」(我不是針對(duì)無(wú)名小站= =),要注意的是鏈接的方式,要先寫(xiě)出你的關(guān)鍵字,再將這個(gè)關(guān)鍵字直接鏈接到該站臺(tái)。
From every page, link to one or two of the key words of "famous big station" (I not at the unknown station = =), want to notice is that the links, to first write your key words, then the key word direct link to the platform.

8. 內(nèi)部鏈接(Internal links)

你的網(wǎng)站里面可能有很多類(lèi)的內(nèi)容,請(qǐng)確定同類(lèi)內(nèi)容互相鏈接,而不同類(lèi)內(nèi)容千萬(wàn)不要互相鏈接。例如講食品的頁(yè)面請(qǐng)鏈接到講水果的頁(yè)面這樣。   為什么要這樣作呢?同類(lèi)內(nèi)容的內(nèi)部鏈接可以讓google的pagerank在你的網(wǎng)頁(yè)里互相傳遞,如果你只對(duì)個(gè)別網(wǎng)頁(yè)作最佳化,有可能會(huì)發(fā)生的情況是,網(wǎng)站里只有少數(shù)幾個(gè)頁(yè)面的排名可以往前,但是若是做好內(nèi)部鏈接的話,可以讓每個(gè)網(wǎng)頁(yè)的排名都往前。你想要五十個(gè)網(wǎng)頁(yè)每天都可以帶來(lái)一位訪客,還是只有一個(gè)網(wǎng)頁(yè),每天帶來(lái)五十位訪客呢?前者還有機(jī)會(huì)可以努力,后者要再增加應(yīng)該有其限度才對(duì)。
Your site may have a lot of class in content, please make sure the similar content links to each other, and not the same content don't link to each other. For example about food page please link to speak of fruit this page. Why do you want to be? The content of the same internal links can let Google's pagerank in your web site pass each other, if you only to individual page for optimization, might be what happens is, website only a few pages of the rankings can forward; but if do internal links, you can let each page on the table. You want to fifty pages every day can bring a visitor, or is it just a web page, every day brings the 50 visitors? The former still have a chance to, the latter will increase should have its limits to.

9. 網(wǎng)站上線(Website online)

最好不要用虛擬主機(jī),若是能有自己的代管主機(jī)或者是固定ip位置就最好了。若是租用虛擬主機(jī)廠商的虛擬主機(jī)方案,你可能遇到的就是一臺(tái)主機(jī)里面放了上萬(wàn)個(gè)網(wǎng)站,盡管Yahoo和Google宣稱,他們對(duì)待虛擬主機(jī)一視同仁,但是我還是擔(dān)心要他們開(kāi)始把同一主機(jī)ip數(shù)量加入排名公式的那天確認(rèn)網(wǎng)站的每一頁(yè)都可以被搜索引擎索引進(jìn)去,網(wǎng)站里的鏈接要做好。另外呢,在網(wǎng)站還稱不上是個(gè)「好網(wǎng)站」的時(shí)候,不要讓網(wǎng)站上線,若是隨便讓你的爛網(wǎng)站進(jìn)入搜索引擎,并且被打了低分之后,我想,要讓分?jǐn)?shù)上升似乎就不是那麼容易了。接著,把自己加入到odp(open directory project),這是一個(gè)大家可以手動(dòng)加入的目錄索引,這樣至少你的網(wǎng)站已經(jīng)在一個(gè)索引里面了,接著,若是有錢(qián)的話,可以使用Yahoo的搜索引擎快速付費(fèi)登錄,這可以讓你的網(wǎng)站在七天內(nèi)進(jìn)入Yahoo!奇摩的索引里,若是沒(méi)錢(qián)的話也沒(méi)關(guān)系,慢慢等還是會(huì)被Yahoo登錄進(jìn)去的。
Had better not use virtual host, if can have their own hosting mainframe or is fixed IP location you is better. If the web host manufacturers of hosting solution, you can meet is a host is put inside the tens of thousands of web sites, although Yahoo and Google announced that they treat virtual host alike, but I still have to worry about the same they began to host's IP number to join the day website ranking formula confirmation of each page can be search engine index in, the link in the website must do it well. In addition, it also do not say to go up in the web site is a "very good website", don't let website online, if it is literally let your lousy website access to search engines, and be played after low grade, I think, want to let scores up is not so easy to seem to....... Then, to add to the odp (open directory project), this is a you can manually add directory index, so at least your website has an index in the inside, then, if rich, you can use Yahoo search engine for rapid login, this can let you website in seven days into the Yahoo! 's index, if not the word of money, it doesn't matter, the slow and still be Yahoo login to in.

10. 送交搜索引擎以及目錄索引(To search engines and directories index)

把你的網(wǎng)站登錄到Google、Yahoo!奇摩以及MSN,接著,就放著不管了。別忘了,這篇文章的目的是建立成功的網(wǎng)站,過(guò)程是一年,所以把網(wǎng)站送交登錄之后,請(qǐng)耐心等待六個(gè)月。(最慘的情況下啦,不過(guò)一般來(lái)說(shuō),新網(wǎng)站最遲三~五個(gè)星期就會(huì)進(jìn)入索引里面了)
Put your website login to Google, Yahoo! 's and MSN, then, let alone. Don't forget, the purpose of this article is to establish a successful website, process is a year, so the website to login, please be patient for six months. (the worst cases, sure, but generally speaking, the new web site late three to five weeks into the index inside)

11.網(wǎng)站推廣(Website promotion)

毋庸置疑任何一個(gè)想盈利的網(wǎng)站都無(wú)法回避付費(fèi)推廣服務(wù),推廣方面最主要的就是競(jìng)價(jià)排名。國(guó)內(nèi)首推百度,任何人也不可否認(rèn)百度的強(qiáng)大流量,google雖然在世界范圍內(nèi)是老大,但是百度在中國(guó)的流量是google的4-10倍。不點(diǎn)擊不收費(fèi)是競(jìng)價(jià)排名能夠?qū)俣葞У截?cái)富巔峰的,不可否認(rèn)也有大量的企業(yè)通過(guò)競(jìng)價(jià)排名帶來(lái)了不小的收益!網(wǎng)站推廣在建站之后是最重要的一步!
No doubt any a want to profit site could avoid paying promotion services, promoting the main is competitive ranking. The domestic first baidu, nobody undeniable baidu strong flow, Google although worldwide's boss, but baidu in China of flow is Google's 4-10 times. Don't click on the no fee is competitive ranking will be baidu to wealth to the top, can't denial also have a large enterprise through competitive ranking no gains bring! Website promotion in the site is the most important step after!

12 紀(jì)錄與追蹤(Records and tracking)

申請(qǐng)一個(gè)不錯(cuò)的網(wǎng)頁(yè)計(jì)數(shù)器(現(xiàn)在這個(gè)時(shí)候的話,當(dāng)然是推薦使用Google Analytics,畢竟繁體中文內(nèi)容已經(jīng)可以使用Google AFC了;當(dāng)然cnzz站長(zhǎng)統(tǒng)計(jì)也是一個(gè)不錯(cuò)的選擇。)
Apply for a good web counter (at this time, of course, is recommended Google Analytics, after all the traditional Chinese content has can use Google AFC; of course CNZZ adsense statistics also is a good choice.)

13、網(wǎng)站設(shè)計(jì)包括前臺(tái)用戶視覺(jué)體驗(yàn)的設(shè)計(jì)和后臺(tái)程序功能設(shè)計(jì),兩個(gè)方面都是非常重要的;視覺(jué)設(shè)計(jì)對(duì)于客戶的閱讀帶來(lái)愉悅和信任,后臺(tái)注重操作的方便行;
Website design including the front desk users and the design of visual experience background program function design, two aspects are important; The visual design for customer's reading a pleasant and trust, pay attention to the convenience of operation background did;
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